About us



Superchef, your complete kitchen partner!

Superchef makes your life at home easier by designing and building a range of appliances that always deliver outstanding performance, with the latest intelligent technology and functional stylish design.

From the perfect union between simplicity and high technology originates the “Home Feeling” that lets us live the home with serenity and style.

For more than 15 years of expertise in the market, we have endeavored and thought over each and every one of our processes in search for continuous improvement.

Superchef is committed to optimizing your kitchen experience. We do things right so you can save your valuable time and energy with peace of mind.

Don’t settle for anything less than the best!


Appliances that make your
life easier

Our mission

Superchef brings you a new dynamism in the appliances market. It is where your trust and faith are valued the most. You can always count on us to get the best of the best.

Our vision

Superchef holds a grand vision of becoming a leading supplier of appliances and electronics in the Middle-east and North Africa region. We plan to achieve this target by fulfilling our promises and commitments.

Our philosophy

We bring modernity and style to ensure the comfort of even the most demanding users. It is a philosophy of continuous development and innovation that drives our passion.


StepFLame: Experience the new Superchef technology

StepFlame allows you to adjust the exact flame size easily – from low to high across nine predefined power levels.

Unlike conventional gas cooktops with inaccurate power setting, with the new Superchef cooktops you are completely in full control of the temperature settings.

This is especially important when it comes to cooking at intermediate levels of heat. Select the perfect flame intensity by our new electronic controls.

9 precise selectors allow you set the exact intensity of the flame with no risk to mistake.

Each level is selected with an obvious click corresponding to a fin-tuned and obvious level of flame.



Appliances that meet your
choice and demand


More than 15 years of expertise in the market


Categories between your hands


Satisfied clients from around the world